Posts Tagged
‘audience connection’

Hello,

I hope you are having a great day.

I just completed a podcast interview, and it was short and sweet. Women’s empowerment is my jam, so it was easy to have the conversation. One thing I can say if you are going into these interview streets is to have your stories ready to share and be ready to share boldly and unapologetically. You have lived your life, and no one is better at telling your story than you.

Now, here is a secret: do not share a story you are still healing from. It makes it difficult to share and continue in an impactful way. Now, don’t get me wrong, I will cry at a commercial, but if you are showcasing yourself, it is best to share stories that have a beginning, middle, and end. If you are still in the middle of it, feel free to share it but be honest that you are still trying to figure it all out. Life is real, and if you are going to share what is real, then keep it real.

Remember, sharing your story is about your audience. The people who will hear you. In order to take them through your journey, like any great movie, present a beginning, middle, and end. Tell a story, don’t just give an answer. It comes across as robotic and shallow. If you are not clear on how that works, watch interviews on YouTube or listen to other podcasts. Find some brilliant storytellers and listen to how they respond to questions. The tone of their voice, the pace of their answers, the length of the story. Storytelling is your superpower, and if you learn to tell a great story that connects with emotion while being concise, you will have a brilliant interview.

Happy Chatting,

Monica Wisdom
Chief Mentor, Black Women Amplified
Chief Educator, Amplified Podcasting Academy

Greetings Leader,

Content may be King, but connection is Queen.

Today is the day, it’s presidential debate day! We are deep in this season, and it’s getting heavy. Between text messages, social media, and heated friends, it all gets overwhelming. Personally, this season, I don’t have much to say—not because I don’t have my opinions, but because I choose to reserve my energy and protect my peace. Kendrick Lamar said it all in his historic concert, “They Not Like Us.” Those four words cover a multitude of circumstances.

But through it all, the most important part I want to talk about is that more than ever, people are sharing their voices and thoughts. Whether I like them or not, at least I know where people stand. Clarity is a great friend. Now, I just listen and say to myself, GOT IT. No more guessing or wondering. And I, for one, appreciate a clear line in the sand. No more Trojan horses. That’s the power of using your voice. People get to know who you are and what you’re about. It is truly a superpower and gets to the core of the information I need to make the best decisions for my life.

It used to be that people didn’t want to know a celebrity or a CEO, but now that we are more values-centered over celebrity-centered, we want to get to know a person better to see if we’re on the same team. As a business person, people need to trust us, know us, and like us. Which is exactly how Kendrick knew Drake was not like us. LOL, I digress. I just can’t get that out of my head. According to TikTok, it’s our third national anthem, “Lift Every Voice.” Anyway, back to the point.

If we use a political campaign at its core structure, you ultimately have two people selling themselves to get your vote. We call that marketing. But at one time in business, we didn’t market ourselves, only the product. But in this era—the era of Taylor Swift and Beyoncé—it is important to share more of your values and stories with your audience. For instance, in my podcast, even when I am interviewing people, I weave in my personal life to make it more of a conversation. Not only that, it is a way to weave in my personal stories, allowing my audience to get to know more about me. Yep, one of the hidden strategies of podcasting. (Stick around LOL)

This is something I learned from studying Oprah. She is always a part of the conversation, which makes it interesting, but it also makes a connection. And in this era, connection is queen. No matter where you are in business, having a connection with your audience, and sharing your story is the key to success. Whether you are sharing photos like Beyoncé, writing songs about exes like Taylor, or expressing your values like a candidate. But your voice, if used responsibly, will have an incredible impact on your business.

Have an impactful day, Monica Wisdom, Life, and Biz Mentor

Hey Queen,

I hope you are doing well and thriving.

As women entrepreneurs, online visibility is more crucial than ever in today’s crowded digital landscape. Among the countless AI-generated content and personas, authenticity and sharing your true self have become vital. However, there’s no need to dive into true confessions; instead, you can make a significant impact by sharing bits of your real life in an engaging way.

The key here is to curate what you share and how you share it. Remember that once something is on the internet, it’s there forever. Be mindful of the path your story takes, including who it involves, who it’s about, and why you’re sharing it. These considerations are essential to ensure that you never regret the stories you tell.

Let’s be clear; I’m not suggesting sharing your deepest, most personal truths. We all have sensitive matters in our lives that should be handled with care. What I’m advocating is authenticity in your online presence, whether on social media, in your speeches, or any platform where you share your story. The distinction I’m making is between maintaining a persona and embracing your true personality.

Yes, you can present a polished image, but authenticity embeds honesty. It’s about sharing the actual happenings in your life, not creating fairy tales. There are methods to convey the essence of a story without disclosing every single detail. Exceptional storytellers share in a way that has a profound impact while preserving the power and essence of their story, without becoming overly confessional.

I had to learn this lesson myself. When I initially shared my story, it was often from a place of deep pain, which didn’t resonate with people and sometimes pushed them away. I discovered how to tell my story from a position of strength and reserved the intricate details for more intimate settings, like healing sessions.

The idea is to connect with your audience, not merely confess. The goal is to provide people with an understanding of who you are, what you stand for, and the journey of your life. This doesn’t necessitate divulging every minute detail of a particular circumstance. Whether it’s a 90-second social media clip or a longer format, every story should have a beginning, middle, and end. People are more interested in how you emerged on the other side than in the exact tunnel you traveled through.

With Love,

Monica Wisdom

The Story Maven & the Host of the Black Women Amplified Podcast.

 

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